Troy Gunden has been appointed as the president and CEO of Herr Foods, and is part of the third generation of the Herr family now leading the Nottingham-based snack food manufacturer.

The transition planning from the second generation to the third generation has been underway since 2018, with Gunden working closely with Ed Herr, who is now the executive chairman of the board. Gunden is the nephew of Ed Herr and the grandson of Jim Herr, who founded the company in 1946.

Gunden graduated from Furman University and worked in the financial industry before joining Herr Foods in 2004. He began as a route salesperson in West Chester and then moved on to various positions in the company. In 2018, he was named the company president. He also works with his cousin Crystal on the Herr Family Council and on succession planning for the fourth generation of the family.

Jim E. Herr, the son of J.M. Herr and the grandson of J.S. Herr, is also a third generation family member now leading Herr Foods. He serves as the senior vice president of sales, marketing, and research & development. In that role, he leads a dynamic team responsible for sales performance, customer relationships, product innovation, and advertising strategy. 

Another third generation leader in the company is Jere Thomas, a senior vice president of manufacturing and supply chain. He is the son of Martha Thomas (Herr) and grandson of J.S. Herr. He leads operations that include sourcing raw materials, managing production, and overseeing transportation and logistics. His role supports many parts of the business, helping to ensure that Herr’s delivers consistent quality and service across the board.

For more information, visit www.herrs.com.